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Without a doubt, if you asked me, Shane if there was only
1 marketing strategy that you could use on the Internet,
what would it be? Without hesitation I would say joint
Ventures. Joint Ventures are easily the most lucrative
Marketing Strategy ever invented and if you learn to do it
right, will likely be the ONLY marketing strategy you will
ever need to use.
A Good Internet Joint Venture is your shortcut to
success. It can send you more qualified internet traffic
rushing to your site in the shortest amount of time than
anything I've ever seen! And it can mean bringing your
product to market without spending one single penny of
your own money!
In it's simplest form, Joint Ventures have to do with 2
businesses (or more) joining forces to leverage off of
each others success, assets and/or expertise. There are
hundreds of different variations but let me just give you
one simple example:
One variation of a simple type of joint venture
partnership used most frequently would be where one
business provides a product for sale, the sales message
and the product delivery while the other business provides
the recommendation for that product to their own list of
subscribers/prospects and receiving a commission based on
the sales generated through that recommendation.
The benefits are great. You can build your subscriber
list, leverage off of your partners infrastructure like
using their existing servers, software etc where you
don’t have to pay a dime. Even get instant credibility -
If you pick the right JV partner, you can acquire instant
credibility and reputation with their customers and lists.
Credibility sells. Let me give you an example, if you
created a book on "how to acquire real estate",
you could certainly make MANY more sales if you JV'd with
Donald Trump and put his name on the book as the
co-author, building your reputation and increasing your
credibility at the same time. Are you starting to see the
incredible power of this strategy?
Now I know that some people may think that Joint
Ventures are difficult to do,but if they are telling you
this, then I wouldn’t take anything they tell you at
face value because they’re either lying to you or
don’t understand it themselves.
Let me show you how easy it is. Here’s typically what
I do when rolling out a new product. In this example,
let’s pretend that I just completed a new ebook on Penny
Stock Trading and have setup a web site with an affiliate
program. I would go to google, do a search on keywords
like "penny stock", "penny stock
trading", "stock market strategies"
etc..you get the picture. The top sites on the first page
are typically your target partnersbecause since they
appear on the first page you can bet they have lots of
business, traffic, subscribers and customers. I would
visit each site to make sure that they are right for my
product and then I would first send them a very brief
email asking them if they would be interested in marketing
my product in exchange for a high commission as an
incentive.
Typically in this email you should briefly introduce
yourself and your product. Describe your product and the
benefits it would offer to their Newsletter subscribers,
customers and/or web site visitors. Ask them politely if
they wouldn’t mind responding to you asap and provide
your contact information if they are interested in
marketing your product. Also very important, you need to
give them access to this product FOR FREE!..so that they
can review the product and feel comfortable about
endorsing it. These site owners have spent years building
their business, lists and cultivating their lists to be
very responsive. Any endorsement they do to their huge
lists could mean thousands of dollars in your pocket for
very little effort. More than half of them won’t reply.
That’s ok, move on it’s a numbers game.
Remember if just one of these super affiliates decides
to market your product you’re golden. Once they contact
you all you need to do is setup their affiliate account
and commission. This will ensure that their commission
will be calculated properly when they endorse your product
to their list. Just do this over and over again to all of
the relevant site owners. Try doing 3 or 4 per day and
after a week you’ll have 4 or 5 good JV partners willing
to market your product. Within a week you’ll be on your
way to making thousands of dollars per month, all for 5
hours worth of work and at NO COST to you. Isn’t that
easy?
The great thing about this strategy is that you don't
even need your own product to profit from this strategy
and here's how. Find someone else's product, join their
affiliate program (make sure it's a two tier program),
then use my strategy to find super affiliates that would
be willing to endorse this product to their list and/or
advertise on their HIGH traffic site, then get these Super
Affiliates to join the affiliate program under you and you
can collect a HUGE amount of 2nd tier commission by having
these Super Affiliates do all the advertising for you, AND
you can do this over and over. Think of the INCREDIBLE
potential!
That's all there is to it.
Copyright 2004 Shane Kukec
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About The Author
Shane Kukec is an Internet Marketing Expert and
CEO at http://www.newdawnsolutions.com
as well as the developer of a revolutionary new
system that completely automates Joint Venture
Marketing at http://www.jvmining.com.
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